News angle research
We find the hook that makes your book newsworthy, whether that's your expertise, your story or a timely issue it speaks to.
Media Outreach
Book Press Release Writing and Distribution
A strong press release gives journalists, bloggers and podcast hosts a reason to cover your book. We write it like news, not an ad, and send it where it has a real chance of being picked up.
Project plan · Press Release
- Discovery call
- 2Draft and approve
- 3Distribute and pitch
- 4Report
- One project manager, start to finish
- You approve every stage
- Free consultation, no obligation
What's included
Professional writing
A press release in standard AP style, with a headline, quotes from you and a clear boilerplate about the book.
Targeted distribution
Distribution through a newswire plus a media list matched to your genre, region and topic.
Author press kit
Your bio, headshot, cover image, book details and suggested interview questions, in one shareable file.
Pitch emails
Short, personal pitches to selected journalists, reviewers and podcast hosts.
Coverage report
A report of where the release was published and any pickups or replies we receive.
Why authors work with us
A good result depends as much on the working relationship as on the craft.
Specialists matched to your book
We pair you with people who work in your genre and format, not whoever happens to be free.
Nothing goes out without your yes
You review drafts and proofs at every stage and ask for changes before anything is final.
One person to talk to
A dedicated project manager answers your questions and keeps the delivery date agreed at the start.
One team for every step
Editing, design, publishing and promotion happen under one roof, so nothing is lost between hand-offs.
Who a press release is for
A press release works best when there is a clear story to tell around your book.
- Authors announcing a new release or launch event
- Nonfiction authors positioning themselves as experts
- Books tied to a timely topic, anniversary or local story
- Authors who have won an award or hit a sales milestone
- Anyone building a press page for their author website
How it works
Discovery call
We learn about your book, your goals and the readers you want to reach.
Draft and approve
We write the release and press kit and revise them until you're happy.
Distribute and pitch
We send the release on your launch date and follow up with targeted pitches.
Report
You receive a coverage report and the files to reuse on your website and social media.
What you receive
- Finished press release in AP style
- Newswire distribution
- Targeted media and blogger list
- Author press kit (PDF)
- Personal pitch emails to selected contacts
- Coverage report
Press release pricing
Pricing depends on distribution reach and how much personal pitching you need. Ask for a quote and we'll recommend a package.
Quoted for your project
Every project is scoped after a free consultation. You get a written quote and timeline before any work starts, and the quote you sign is the price you pay.
Press Release questions, answered
No one can honestly guarantee coverage. A well-written, well-targeted release greatly improves your chances, and our coverage report shows exactly where it appeared.
Get a free consultation
Tell us about your book and what you need. We'll reply with a plan, a timeline and a written quote. Everything you share is kept confidential.
Prefer to talk? +44 7366 843137